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Free Website Visibility Checker

Enter your website address and get a measured, evidence-based report in about fifteen seconds: your HighRegard Website Score across seven areas, what is holding you back, and what to fix first. Every result is measured from your actual pages — nothing is estimated or invented.

Any public page. We read it once, the way search engines do, and store nothing.

Lets us check whether your pages actually name the place you serve.

Service-area and online businesses are scored fairly: no penalty for having no public address, map or opening hours.

At a glance

What it does, what it reads, what it cannot see

Every tool on this site states its scope in the same six lines, so you know what a result means before you act on it.

You enter
A website address; optionally a town and whether customers visit your premises
You get
A Website Score out of 100, seven area scores, every check with its evidence, and a ranked list of fixes
It reads
The initial HTML of the page you enter, fetched once from our server; no JavaScript is run; in site mode, the contact and about pages linked from it
It cannot see
Google Maps rank, reviews, citations, backlinks, anything rendered only by JavaScript, anything behind a login
It takes
About fifteen seconds
Method
Website Score methodology v1.1
Worked example

This tool’s own output on a fictional business

Generated by the tool at build time
Website
www.meadowbank-dental.example
Business
Meadowbank Dental, Harrogate (fictional)
Mode
page (homepage only)
64Website ScoreNeeds work · confidence medium
20 of 30Checks passed
7Need attention
Technical foundations97

The technical foundations are solid.

Search presentation73

Search presentation is adequate but could sell harder.

Structured data50

Machines are left guessing what this business is.

Local signals42

The site gives weak signals about where it operates.

Trust signals100

Trust markers are well covered.

Conversion readiness22

The site makes it hard to become a customer.

AI readiness62

AI systems can partly understand this site.

Do these first

Quick winLocation named in title or heading

Found: The location "Harrogate" does not appear in the page title or main heading.

Do: Name the location in the title (e.g. "…in Harrogate") where it reads naturally.

Quick winTap-to-call phone link

Found: A phone number is shown but it is not tappable (no tel: link) — mobile visitors must memorise and retype it.

Do: Wrap the displayed number in a tel: link.

Quick winMeta description

Found: No meta description was found — search engines will improvise one, which may not sell the page well.

Do: Write 50–165 characters that state what you do, where, and why to choose you.

Not measured by this scan: Google Maps ranking, Reviews and reputation, Citations and directory consistency, Backlink authority.

How to read it

A 64 is a typical small-practice result: the technical foundations and trust markers are fine, and the page loses its marks on things that take an afternoon to fix. The three items under "Do these first" are ranked by impact and certainty against effort, which is why a missing tel: link outranks a bigger but slower job. The last line matters as much as the score: Google Maps rank, reviews, citations and backlinks are not measured here, so a strong Website Score does not mean strong local visibility.

Meadowbank Dental is a fictional practice written for these examples: the result above is what this tool’s code produces on that page, regenerated whenever the site is built, and is not a real business’s data.

How it works

What this tool measures, and what it leaves alone

Read this before you act on a result. Every tool here states its method and its limits in the same breath.

What this checker measures

The checker fetches your page the way search engines and AI crawlers do — the initial HTML, before any JavaScript runs — and runs thirty-plus measured checks across seven areas: technical foundations, search presentation, structured data, local signals, trust signals, conversion readiness and AI readiness. In site mode it also reads your contact and about pages.

Each area gets a bounded 0–100 score, and the areas roll up into an overall Website Score. The scoring method is documented and versioned — see how the score works below. Where something cannot be measured from a website alone (your Google Maps rankings, reviews, citations, backlink authority), the report says so explicitly instead of guessing.

What the score does not claim

This is a website analysis, not a full visibility audit. It cannot see your Google Business Profile performance, where you rank on Maps, what your reviews say, or who links to you — those need different data sources, which is exactly what the full HighRegard audit adds. A strong Website Score with weak Maps visibility is common, and vice versa.

Checks run on the initial HTML only. If your site builds its content entirely with JavaScript, some checks will read low — which is itself worth knowing, because many AI crawlers read your site exactly the same way.

Questions

Common questions

Is this checker really free?

Yes. You get the full scored report with every finding and recommendation, no account and no email required. We offer a paid human-verified audit for businesses that want deeper evidence, but the checker holds nothing back.

What is a good score?

Above 80 in an area is strong; 55–79 means it needs work; below 55 means the area has material deficiencies worth investigating. In our experience so far, small-business websites commonly land between 45 and 70 overall — so meaningful improvement is usually available quickly.

Will checking my site affect it in any way?

No. The checker reads up to three pages once, the same way any visitor or search engine does, and stores nothing about your site.

Related

Free tools that go with this one

Each one measures rather than guesses, works without an account, and says so when something cannot be measured.

AI Readiness Checker

AI assistants increasingly answer "best plumber near me" questions — but they can only recommend businesses they can read and understand.

Schema Checker

Paste any page URL and see exactly what structured data it carries: every schema type found, whether the JSON-LD actually parses, whether search engines can identify the business behind the page, and which valuable properties are missing.

Meta Tags & SERP Preview

Fetch any page to see its title, description and heading exactly as search engines read them — then edit them live in a realistic Google preview with pixel-aware length indicators.

Domain Authority Checker

Compare up to five domains — yours and your competitors — on the authority signals we can measure honestly.

If you need more than the tool

The score shows you where the problems are. Fixing them is a different job — pick the level of help that fits how much you want to do yourself.

Free Snapshot

Not sure the findings matter? A person checks your website and sends three specific, evidenced fixes — free, no call, no obligation.

Website Revenue Audit — £295

The full picture: up to ten pages and your customer journey checked by a person, every finding evidenced, every fix written so you or your developer can do it.

Repair Sprint — £795

No developer, no time, no interest in doing it yourself? The audit plus up to twelve fixes implemented for you, with a full change log.

And when the whole system needs rebuilding — website, trust evidence, local and AI visibility together — the founder-led HighRegard Authority Transformation (£7,495, 8 weeks, application only) is the complete version.

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