Author
Salim Miah
Prescribing pharmacist and founder of Pulse & Clarity Clinic in Bradford, who diagnosed and rebuilt his own clinic’s website, local search and AI-search visibility first-hand.

About the author
He had to solve the problem before he could sell the answer.
A regulated local business, a new website, and his own money on the line: the visibility problem HighRegard exists to solve was his first.
Salim Miah MPharm is a UK prescribing pharmacist (MPharm (Master of Pharmacy), University of Bradford) and the founder and director of Pulse & Clarity Clinic in Bradford, a medically led private clinic. Before HighRegard existed as a consultancy, he had to solve its central problem for himself: making a new, regulated local business findable, legible and trusted — on its website, in Google Search and Maps, and in AI assistants.
That work is documented rather than claimed: the Pulse & Clarity case study publishes the Search Console data, the method, the limitations and the integrity hashes of the underlying export. The same standard applies to everything published here — evidence first, honest caveats attached, and no promises about rankings or AI recommendations that nobody can honestly make.
Every article on this site is published under his name and on his accountability. The weekly long-form pieces are researched and drafted with AI tooling, checked automatically against their listed sources before publication, and say so at the foot of the page. He personally leads the Authority Transformation engagements. The About page covers HighRegard itself; the scoring methodology explains how the free tools measure what they measure.
On the record
One author, one published case study, and a method anyone can check.
How he works
A clinician’s habits, applied to websites.
Pharmacy is checking claims against evidence, recording decisions and working inside regulation, where a wrong answer has consequences. The same habits run through every page here.
- Measured before described
Nothing is reported that was not observed on a real page, in a real account, on a real phone.
- Limitations printed next to the numbers
What a check cannot see is stated as clearly as what it found.
- Regulated sectors as the default
Clinics, practices and professional services get advice that survives compliance scrutiny.
- AI used openly, reviewed by a person
Analysis and drafting are amplified by AI tooling; the author is accountable for every published line.
Articles
Written by Salim Miah
Newest first. Each article is dated, bylined, and revised in place when the method or the platforms change.
Google will not say what page speed is worth in rankings. The measured gains show up in conversion
Google calls page experience one of many signals and never quantifies it. The better controlled evidence that fixing Core Web Vitals pays is commercial.
A year after the UK banned fake reviews, the first CMA cases are about ordinary business habits
The DMCC Act banned fake reviews in April 2025. The CMA’s first five cases are about suppressed, staff written and incentivised reviews, not invented ones.
Google names three local ranking factors, and most of what the industry adds is inference, not fact
Google publishes three local ranking factors. Here is how the industry's longer lists were built, which claims tests support, and which break Google's rules.
A single pound figure for what a business is losing is usually a sum of things that cannot be added
Savings, conversions, clicks and risks are different kinds of thing. What the ASA, the CMA, Google and published research say about adding them into one figure.
Paid search that converts and organic search that does not: the gap is only visible query by query
What the Google Ads search terms report and Search Console each hide, why a join by query is the honest comparison, and the six situations it produces.
When Google Ads reports no conversions, the first suspect is the counter, not the customers
A conversion tag can fail silently and make a working campaign look dead; how to tell measurement collapse from demand collapse and what to check first.
Search Console's four numbers are honest, but each one counts something other than what owners assume
What clicks, impressions, CTR and average position count, the rules that mislead business owners, a ten-minute monthly routine, and what the report cannot say.
Google has ended FAQ rich results for every site, but the answers behind them still earn their place
Google switched off FAQ rich results on 7 May 2026 and removed the documentation in June. What a local business should change, and why the answers should stay.
A business has no single Google Maps rank, only a position at each point a searcher stands
Google computes Maps results for the searcher's location, so a single tracked position describes one point on a surface, not a business.
Structured data can tell a search engine what a business is; it cannot rank it or make an AI recommend it
What Google's own documentation says structured data does for a local business, what it has withdrawn, and where the claims about AI outrun the evidence.
Rankings are not enquiries: what local search measurement can count, and what it will always miss
How to count the calls, forms, WhatsApp chats and bookings local search work produces, what the tools miss, and why a written method beats a ranking report.
What a regulated clinic may legally say about itself is most of what makes it findable
UK clinics work under registration, advertising and professional rules that decide the words on a page, and those rules produce the evidence search relies on.
A Google Business Profile audit, field by field, against what Google actually says
A field-by-field audit of a Google Business Profile: what Google's guidelines say, what affects visibility, what affects conversion and what is cosmetic.
No one can promise a local business an AI mention, but the evidence the assistants read can be measured
What Google, OpenAI and Perplexity document about local answers, how often those answers change, and what a clinic or plumber can actually influence.
Also available as an RSS feed.
On the public record
Where the facts on this page can be checked.
Two independent records, and the profiles as they are established. The same links are declared to search engines and AI systems in this page’s structured data, so a machine can verify the author the way a reader can.
GPhC register: pharmacist 2081653
General Pharmaceutical Council public register entry, with the independent prescriber annotation. The regulator’s record, not ours.
Pulse & Clarity Clinic
Bradford. The founder’s clinic, which names him as founder and clinical lead, and the subject of the published case study.
HighRegard on LinkedIn
The company page.
HighRegard on Instagram
Visual explainers and geo-grid examples.
Contact
A human answers within one working day.
What specifically is wrong with my website, and what do I fix first? Almost nobody answers that question honestly. This consultancy exists to answer it.
See the standard on your own website
The free three-point snapshot is judged by the same rules as everything published here: specific, evidenced, honest.