Legal
Cookie Policy
The site works fully without optional cookies. This page lists every one it can set and what each does.
How this site approaches cookies
The site works fully without optional cookies. The consent banner offers three choices: “Accept all” (usage analytics and advertising: measuring whether our Google and Instagram adverts lead to enquiries, and showing our adverts to people who have visited), “Analytics only” (usage analytics, no advertising) and “Essential only”. Nothing optional loads until you choose. You can change your mind at any time via the “Cookie preferences” link in the footer.
Strictly necessary storage
hr-consent-v2 — remembers your consent choice (browser local storage, first-party only). The site also uses short-lived session storage to run the optional automated pre-checks you request on the snapshot thank-you page. hr-attribution-v1 is not strictly necessary and is set only if you accept analytics cookies: it remembers how you found us (including any Google Ads click reference) so that, if you enquire later, we know which marketing brought you (browser local storage, first-party only, sent to us only when you submit a form). Declining or withdrawing consent deletes it.
Strictly necessary — the application
When you sign in to the HighRegard application at /app/, a first-party session cookie (hr_session, HttpOnly, Secure, up to 30 days) keeps you signed in, and a short-lived cookie protects the Google connection flow against forgery. Both are required for the application to work and are not used for analytics or advertising. The public demo workspace sets no cookies.
Optional — set only with consent
Google Analytics 4 — usage measurement, loaded only after you choose “Accept all” or “Analytics only” (cookies _ga and _ga_*, up to 24 months; IP anonymisation enabled).
Microsoft Clarity — how pages are used (clicks, scrolling, page recordings with form inputs masked), loaded only after you choose “Accept all” or “Analytics only” (first-party cookies _clck, up to 12 months, and _clsk, one day; Microsoft may also set CLID on clarity.ms and MUID on bing.com, up to 12 months). Google Ads measurement: we do not load a separate Google Ads tag. If you arrived from a Google advert and choose “Accept all”, Google Analytics may store the advert click reference in first-party cookies (such as _gcl_aw, _gcl_gb or _gcl_au, up to 90 days) so enquiries can be reported to our Google Ads account. We do not use Google advertising personalisation or remarketing.
Meta Pixel (Meta Platforms Ireland Ltd, for Facebook and Instagram) — loaded only after you choose “Accept all”. It tells Meta which pages you viewed on this site and, if you send an enquiry, that an enquiry was made and of which kind (never your name, email or message), so we can measure whether our Instagram and Facebook adverts work and show our adverts to people who have visited. Cookies _fbp (up to 90 days) and, if you arrived from a Meta advert, _fbc (up to 90 days) are set on this website’s domain; Meta may also use cookies on its own domains if you use its services. Meta combines this with what it knows about your Facebook or Instagram account under its own privacy policy.
Managing preferences
Use the footer link “Cookie preferences”, or clear this site’s data in your browser. Consent choices are stored per browser and device. When you withdraw consent, the site deletes the Google Analytics, Google Ads, Meta Pixel and Clarity cookies set on this website’s own domain, and the Google Ads click data Google’s tag keeps in your browser’s local storage (_gcl_ls). Cookies set on Microsoft’s and Meta’s domains (such as CLID and MUID) can only be removed in your browser settings, and withdrawing consent stops the Meta Pixel sending anything further.
The other documents
Everything that governs this website and the application, in one place.