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Organic queries

7d14d28d90d
29 Aug 2026 – 11 Sept 2026 · latest complete day 11 Sept 2026
organic clicks
469
▲ 10.9%
impressions
11,976
▲ 2.4%
avg position
11.0
impression-weighted
striking distance
20
queries at 4–15 with demand
non-brand share
61%
of listed clicks

Daily organic clicks

Property totals include queries Google anonymises; the query table below cannot sum to this line.

20 queries

Flags are computed from position, impressions, CTR against the position-typical curve, and period-over-period change. Open a row for the reasoning.

AllStriking distanceCTR opportunityDecliningBreakoutCannibalisedContent gapsBrand
QueryPageClicksvs prevImpr.vs prevCTRPositionΔ posFlags
private baby scan bradfordULTRASOUND/ (100%)12▼ 47.8%457▲ 4.8%2.6%5.0-0.0
STRIKING DISTANCECTR OPPORTUNITY
  • Position 5.0 with 457 impressions — moving 2–3 places could roughly 5.7× clicks; the same query converts in paid search.
  • Ranks 5.0 but CTR 2.6% is below the ~5% typical for that position — title/snippet or a mismatched page.
follicle tracking bradfordULTRASOUND/services/follicle-tracking-bradford/ (100%)14▲ 16.7%236▲ 88.8%5.9%4.3+0.0
STRIKING DISTANCE
  • Position 4.3 with 236 impressions — moving 2–3 places could roughly 4.7× clicks.
early pregnancy scan bradfordULTRASOUND/services/ultrasound/early-pregnancy-scan/ (100%)12▲ 100%403▲ 14.2%3.0%6.9+0.3
STRIKING DISTANCEBREAKOUT
  • Position 6.9 with 403 impressions — moving 2–3 places could roughly 2.4× clicks; the same query converts in paid search.
  • Clicks +100% vs prior period (6 → 12).
iv drip bradfordIV_THERAPY/services/iv-therapy/ (100%)6▲ 20.0%123▼ 8.9%4.9%4.7+0.2
STRIKING DISTANCE
  • Position 4.7 with 123 impressions — moving 2–3 places could roughly 3.1× clicks; the same query converts in paid search.
iron infusion bradfordIV_THERAPY/services/iv-therapy/ (100%)10▲ 400%207▼ 2.4%4.8%5.6-0.1
STRIKING DISTANCEBREAKOUT
  • Position 5.6 with 207 impressions — moving 2–3 places could roughly 2.1× clicks; the same query converts in paid search.
  • Clicks +400% vs prior period (2 → 10).
laser hair removal bradfordLASER/services/laser-hair-removal/ (58%)/laser/bradford/ (42%)21▼ 8.7%927■ 0.4%2.3%9.6-0.1
STRIKING DISTANCECANNIBALISATION
  • Position 9.6 with 927 impressions — moving 2–3 places could roughly 1.3× clicks; the same query converts in paid search.
  • Two pages share this query (58% / 41% of impressions) — Google is undecided which page to rank.
private scan bradfordULTRASOUND/ (100%)5▲ 25.0%141▼ 19.4%3.5%4.8-0.2
STRIKING DISTANCE
  • Position 4.8 with 141 impressions — moving 2–3 places could roughly 4.2× clicks.
4d scan bradfordULTRASOUND/services/ultrasound/4d-scan/ (100%)2▼ 33.3%263■ 0.4%0.8%12.0+0.0
STRIKING DISTANCE
  • Position 12.0 with 263 impressions — moving 2–3 places could roughly 3.9× clicks; the same query converts in paid search.
cqc registered clinic bradford/about/ (100%)0▼ 100.0%88▲ 27.5%0.0%6.0-0.1
STRIKING DISTANCE
  • Position 6.0 with 88 impressions — moving 2–3 places could roughly 25.0× clicks.
laser clinic bradfordLASER/services/laser-hair-removal/ (100%)5▲ 150%188▲ 15.3%2.7%7.3+0.2
STRIKING DISTANCE
  • Position 7.3 with 188 impressions — moving 2–3 places could roughly 2.6× clicks.
baby scan near meULTRASOUND/ (100%)4▲ 300%383▲ 1.3%1.0%13.2+0.1
STRIKING DISTANCE
  • Position 13.2 with 383 impressions — moving 2–3 places could roughly 2.9× clicks.
follicle tracking scanULTRASOUND/services/follicle-tracking-bradford/ (100%)2▼ 71.4%188▲ 16.0%1.1%7.9+0.2
STRIKING DISTANCE
  • Position 7.9 with 188 impressions — moving 2–3 places could roughly 4.7× clicks.
laser hair removal pcosLASER/laser-hair-removal-pcos-facial-hair-bradford/ (100%)1▼ 66.7%193▲ 0.5%0.5%11.3+0.1
STRIKING DISTANCE
  • Position 11.3 with 193 impressions — moving 2–3 places could roughly 5.8× clicks.
does laser hair removal work on dark skinLASER/laser-hair-removal-darker-skin-bradford/ (100%)5▲ 66.7%311▲ 4.0%1.6%10.0+0.2
STRIKING DISTANCE
  • Position 10.0 with 311 impressions — moving 2–3 places could roughly 1.9× clicks.
vitamin b12 injection bradfordIV_THERAPY/services/iv-therapy/ (100%)5▼ 28.6%113▼ 5.8%4.4%7.5+0.3
STRIKING DISTANCE
  • Position 7.5 with 113 impressions — moving 2–3 places could roughly 1.6× clicks.
reassurance scan bradfordULTRASOUND/services/ultrasound/early-pregnancy-scan/ (100%)8▲ 167%108▲ 11.3%7.4%5.6-0.0
STRIKING DISTANCE
  • Position 5.6 with 108 impressions — moving 2–3 places could roughly 1.4× clicks.
gender scan bradfordULTRASOUND/services/ultrasound/gender-scan/ (100%)1■ 0.0%173▼ 19.2%0.6%14.7+1.5
STRIKING DISTANCE
  • Position 14.7 with 173 impressions — moving 2–3 places could roughly 2.1× clicks; the same query converts in paid search.
hangover iv drip bradfordIV_THERAPY/services/iv-therapy/ (100%)1■ 0.0%68▼ 9.3%1.5%10.8+0.1
STRIKING DISTANCE
  • Position 10.8 with 68 impressions — moving 2–3 places could roughly 2.0× clicks.
laser hair removal near meLASER/services/laser-hair-removal/ (100%)6▲ 20.0%535▼ 5.5%1.1%14.4+0.0
STRIKING DISTANCE
  • Position 14.4 with 535 impressions — moving 2–3 places could roughly 1.1× clicks; the same query converts in paid search.
growth scan bradfordULTRASOUND/services/ultrasound/growth-scan/ (100%)3■ 0.0%95▼ 12.0%3.2%8.8+0.1
STRIKING DISTANCE
  • Position 8.8 with 95 impressions — moving 2–3 places could roughly 0.9× clicks.

Content gaps

Query clusters with demand (≥ 200 impressions) where nothing on the site ranks in the top 20.

ClusterQueriesImpressionsBest positionService
blood testblood test bradford, private blood test bradford, blood test near me bradford84822BLOOD_TEST
gpprivate gp bradford20931IV_THERAPY