Demo workspace. Every number here is synthetic and generated to exercise the analysis — it is not a real business. Connect your own Google Ads, Search Console and GA4 to see live intelligence.

Organic queries

7d14d28d90d
14 Jun 2026 – 11 Sept 2026 · latest complete day 11 Sept 2026
organic clicks
2,792
▲ 183%
impressions
75,727
▲ 195%
avg position
11.0
impression-weighted
striking distance
20
queries at 4–15 with demand
non-brand share
61%
of listed clicks

Daily organic clicks

Property totals include queries Google anonymises; the query table below cannot sum to this line.

24 queries

Flags are computed from position, impressions, CTR against the position-typical curve, and period-over-period change. Open a row for the reasoning.

AllStriking distanceCTR opportunityDecliningBreakoutCannibalisedContent gapsBrand
QueryPageClicksvs prevImpr.vs prevCTRPositionΔ posFlags
private baby scan bradfordULTRASOUND/ (100%)90▲ 125%2,849▲ 165%3.2%5.0-0.0
STRIKING DISTANCEBREAKOUT
  • Position 5.0 with 2849 impressions — moving 2–3 places could roughly 4.7× clicks; the same query converts in paid search.
  • Clicks +125% vs prior period (40 → 90).
iv drip bradfordIV_THERAPY/services/iv-therapy/ (100%)40▲ 208%868▲ 205%4.6%4.4-0.0
STRIKING DISTANCEBREAKOUT
  • Position 4.4 with 868 impressions — moving 2–3 places could roughly 6.1× clicks; the same query converts in paid search.
  • Clicks +208% vs prior period (13 → 40).
private ultrasound bradfordULTRASOUND/ (100%)135▲ 155%2,583▲ 198%5.2%2.4+0.2
CTR OPPORTUNITYBREAKOUT
  • Ranks 2.4 but CTR 5.2% is below the ~15% typical for that position — title/snippet or a mismatched page.
  • Clicks +155% vs prior period (53 → 135).
iron infusion bradfordIV_THERAPY/services/iv-therapy/ (100%)44▲ 238%1,424▲ 198%3.1%5.6+0.0
STRIKING DISTANCEBREAKOUT
  • Position 5.6 with 1424 impressions — moving 2–3 places could roughly 3.2× clicks; the same query converts in paid search.
  • Clicks +238% vs prior period (13 → 44).
early pregnancy scan bradfordULTRASOUND/services/ultrasound/early-pregnancy-scan/ (100%)73▲ 192%2,268▲ 192%3.2%6.8-0.1
STRIKING DISTANCEBREAKOUT
  • Position 6.8 with 2268 impressions — moving 2–3 places could roughly 2.2× clicks; the same query converts in paid search.
  • Clicks +192% vs prior period (25 → 73).
private scan bradfordULTRASOUND/ (100%)27▲ 145%1,117▲ 207%2.4%4.9+0.2
STRIKING DISTANCECTR OPPORTUNITYBREAKOUT
  • Position 4.9 with 1117 impressions — moving 2–3 places could roughly 6.2× clicks.
  • Ranks 4.9 but CTR 2.4% is below the ~5% typical for that position — title/snippet or a mismatched page.
  • Clicks +145% vs prior period (11 → 27).
laser hair removal bradfordLASER/services/laser-hair-removal/ (58%)/laser/bradford/ (42%)124▲ 288%5,872▲ 199%2.1%9.7+0.0
STRIKING DISTANCEBREAKOUTCANNIBALISATION
  • Position 9.7 with 5872 impressions — moving 2–3 places could roughly 1.4× clicks; the same query converts in paid search.
  • Clicks +288% vs prior period (32 → 124).
  • Two pages share this query (58% / 41% of impressions) — Google is undecided which page to rank.
4d scan bradfordULTRASOUND/services/ultrasound/4d-scan/ (100%)22▲ 175%1,809▲ 199%1.2%12.1-0.0
STRIKING DISTANCEBREAKOUT
  • Position 12.1 with 1809 impressions — moving 2–3 places could roughly 2.5× clicks; the same query converts in paid search.
  • Clicks +175% vs prior period (8 → 22).
baby scan near meULTRASOUND/ (100%)20▲ 122%2,410▲ 195%0.8%13.0-0.0
STRIKING DISTANCEBREAKOUT
  • Position 13.0 with 2410 impressions — moving 2–3 places could roughly 3.6× clicks.
  • Clicks +122% vs prior period (9 → 20).
laser clinic bradfordLASER/services/laser-hair-removal/ (100%)34▲ 240%1,103▲ 212%3.1%7.2+0.1
STRIKING DISTANCEBREAKOUT
  • Position 7.2 with 1103 impressions — moving 2–3 places could roughly 2.3× clicks.
  • Clicks +240% vs prior period (10 → 34).
reassurance scan bradfordULTRASOUND/services/ultrasound/early-pregnancy-scan/ (100%)20▲ 150%622▲ 198%3.2%5.6+0.2
STRIKING DISTANCEBREAKOUT
  • Position 5.6 with 622 impressions — moving 2–3 places could roughly 3.1× clicks.
  • Clicks +150% vs prior period (8 → 20).
does laser hair removal work on dark skinLASER/laser-hair-removal-darker-skin-bradford/ (100%)29▲ 164%1,877▲ 220%1.5%10.0+0.1
STRIKING DISTANCEBREAKOUT
  • Position 10.0 with 1877 impressions — moving 2–3 places could roughly 1.9× clicks.
  • Clicks +164% vs prior period (11 → 29).
laser hair removal pcosLASER/laser-hair-removal-pcos-facial-hair-bradford/ (100%)14▲ 180%1,291▲ 182%1.1%11.3-0.1
STRIKING DISTANCEBREAKOUT
  • Position 11.3 with 1291 impressions — moving 2–3 places could roughly 2.8× clicks.
  • Clicks +180% vs prior period (5 → 14).
vitamin b12 injection bradfordIV_THERAPY/services/iv-therapy/ (100%)30▲ 400%777▲ 210%3.9%7.3-0.0
STRIKING DISTANCEBREAKOUT
  • Position 7.3 with 777 impressions — moving 2–3 places could roughly 1.8× clicks.
  • Clicks +400% vs prior period (6 → 30).
laser hair removal cost ukLASER/services/laser-hair-removal/ (100%)65▲ 210%4,779▲ 186%1.4%18.0-0.0
BREAKOUT
  • Clicks +210% vs prior period (21 → 65).
laser hair removal near meLASER/services/laser-hair-removal/ (100%)51▲ 292%3,598▲ 209%1.4%14.2-0.0
STRIKING DISTANCEBREAKOUT
  • Position 14.2 with 3598 impressions — moving 2–3 places could roughly 0.8× clicks; the same query converts in paid search.
  • Clicks +292% vs prior period (13 → 51).
is laser hair removal permanentLASER/services/laser-hair-removal/ (100%)35▲ 150%2,840▲ 213%1.2%16.5-0.0
BREAKOUT
  • Clicks +150% vs prior period (14 → 35).
demo clinic/ (100%)454▲ 215%1,909▲ 194%23.8%1.3-0.0
BRANDBREAKOUT
  • Clicks +215% vs prior period (144 → 454).
demo clinic bradford/ (100%)289▲ 175%1,223▲ 210%23.6%1.2-0.0
BRANDBREAKOUT
  • Clicks +175% vs prior period (105 → 289).
iv therapy bradfordIV_THERAPY/services/iv-therapy/ (100%)73▲ 265%1,029▲ 191%7.1%3.2-0.1
BREAKOUT
  • Clicks +265% vs prior period (20 → 73).
ultrasound clinic bradfordULTRASOUND/ (100%)54▲ 157%937▲ 197%5.8%3.7-0.1
BREAKOUT
  • Clicks +157% vs prior period (21 → 54).
nipt test bradfordULTRASOUND/services/nipt/ (100%)153▲ 226%785▲ 204%19.5%1.5+0.0
BREAKOUT
  • Clicks +226% vs prior period (47 → 153).
growth scan bradfordULTRASOUND/services/ultrasound/growth-scan/ (100%)25▲ 257%712▲ 210%3.5%8.7+0.0
STRIKING DISTANCEBREAKOUT
  • Position 8.7 with 712 impressions — moving 2–3 places could roughly 0.9× clicks.
  • Clicks +257% vs prior period (7 → 25).
demo clinic reviews/ (100%)92▲ 207%425▲ 217%21.6%1.4+0.2
BRANDBREAKOUT
  • Clicks +207% vs prior period (30 → 92).

Content gaps

Query clusters with demand (≥ 200 impressions) where nothing on the site ranks in the top 20.

ClusterQueriesImpressionsBest positionService
blood testblood test bradford, private blood test bradford, blood test near me bradford5,32322BLOOD_TEST
gpprivate gp bradford1,22231IV_THERAPY