"private ultrasound bradford" ranks 2.3 but earns only 5.7% CTR
SEO CTR open score 28 · confidence 60% · effort low
Observed
Ranks 2.3 but CTR 5.7% is below the ~15% typical for that position — title/snippet or a mismatched page.
Heuristic estimate
Estimate: +34 clicks per 28 days at typical CTR for the positionAssumption: CTR rises by 4 percentage points to the typical rate for the position.
Judgement
Rewrite the title tag and meta description of / to answer this query directly (price, location, what happens), and check the page Google shows is the right one.
Why am I seeing this?
- Metric
- ORGANIC_CTR
- Value
- 0.05710955710955711
- Baseline
- —
- Window
- 15 Aug 2026 – 11 Sept 2026
- Comparison
- previous 28 days
- Source
- Search Console
- Confidence
- 60% — uses a stated rule of thumb where account data is missing; Search Console data is complete to the end of the window
- Computed
- 13 Nov 2026
Assign
Evidence
The rows the finding was computed from.
query: private ultrasound bradford
impressions: 858
clicks: 49
position: 2.3346153846153843